Louis V: it’s Huge.
Fresh, bright, and hard to miss — the Monogram Giant craze from Louis Vuitton’s 2019 Spring/Summer capsule collection is warm weather fashion at her best.
This certainly isn’t the first time in its 122 year history that Louis Vuitton decided to breathe new life into its monogram. For those of us that have been around long enough to remember coveting the multi-colored Takashi Murakami monogrammed Louis Vuitton bags (we’re waving at you, millennials), this is a moment to stir up your cool-girl nostalgia à la 2001 — now with a bold twist.
Amidst the resurgent mayhem of logomania, there’s something so deliciously unapologetic about this particular oversized logo. Like a more refined, self-assured version of our teen selves. As if to say, “sure there was a time when I needed a zillion LV’s strewn over my bag. Now, I just need q few really, really good ones.”
From a sophisticated pochette to a weekender bandouliere, the monogram giant seems to look equally tantalizing across every shape, style, and structure your Louis-lovin’ heart could desire.
The best news? There’s a ton in stock at FASHIONPHILE, so you can snag the season’s biggest trend for less.
Oh, and before you go: what’s your favorite monogram color combo? Tell us in the comments below. (Kind of vibin’ on the rich green with white monogram ourselves.)
July 10, 2019